Storytelling+in+business

[|Storytelling in organizations]
Organizations, companies, business and other groups of people are just that, groups of people who gather together for some purpose. Sometimes they act quite clinically and 'storytelling' seems quite irrelevant. Yet it always happens, whether you want it or not. This link to an extremely useful resource the website [|ChangingMInds.org] will take you to some interesting notes about how to make storytelling work for you. You'll also find examples of different types of stories used in the work setting.

[|Business anecdotes]
The [|anecdotage.com] site is dedicated to story about all manner of things, and the link above is to the section on business related stories. Here's a very short sample of one of the stories:


 * Broken Windows?**

Bill Gates and the president of General Motors have met for lunch, and Bill is going on and on about computer technology. 'If automotive technology had kept pace with computer technology over the past few decades, you would now be driving a V-32 instead of a V-8, and it would have a top speed of 10,000 miles per hour,' says Gates.

'Or, you could have an economy car that weighs 30 pounds and gets a thousand miles to a gallon of gas. In either case, the sticker price of a new car would be less than $50. Why haven't you guys kept up?'

The president of GM smiles and says, ' ...?... '.

Try and guess what the GM president's reply was, then [|click here] to see if you were right!

[|Steven Denning]
Stories have played an important role in the development of all cultures new and old. And in recent times, the business community has become increasingly aware of the power stories have. In this video, Steve Denning, the highly respected business consultant gives a powerful example of just how effective a tool for change narratives can be.

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