Christina+-+Presentation+outline

The Valley in California was called "The Valley of the Hearts' Delight" up to the 1930’s. Then, after the valley was used for agricultural production, like prunes and apricots, it has transformed into the Valley now globally known as Silicon Valley.
 * History (6 slides / 6 Minutes)**

The success began with the Stanford professor of electrical engineering, Fredrick Terman. He tried to solve the problems of the Stanford University after the Second World War. He conceived the idea of establishment of the Stanford Industrial Park by leasing part of the university's land to high-tech companies for 99 years. Furthermore, he encouraged his students to start their own companies rather than to go to the east and join the "establishment." Two students who followed his idea were Hewlett and Packard.

The real birth of Silicon Valley is based on the invention of silicon semiconductors in 1947. Following years were characterised by the development of the first microprocessor by Intel. This leads to the enormous Computer Revolution and companies, like General Electrics and IBM, wanted to join this industry and began to build up their facilities in the area Palo Alto. The result: Silicon Valley began to rise. Apple was the first company which build a user friendly Personal Computer in 1976. This innovation made our modern lives what they are today and will be in future days. Apple did not stop to push the personal computer forward and they produced the Macintosh series with the first GUI (Graphical User Interface) and brought it into the market.

The WWW (World Wide Web) Revolution poped up in March 1989, when the hypertext mark-up language (HTML) was created by a researcher Tim Berners Lee in Europe. The first browser, called Mosaic, for WWW was set up in March 1993. One year later Netscape Navigator version 1.0 Beta was introduced and it was faster and better than its predecessor the first Browser Mosaic. The introduction triggered the breakout of the ubiquitous WWW revolution.

There are several reasons for the rising of the Silicon Valley. One of them is the cultural mix in the valley. It forces innovation power, entrepreneurship and competition. Other reasons like, existing infrastructure, highly educated people, high amount of financial capital and long existing successful companies expand the success of Silicon Valley, too. On the other hand the threats like imitation, globalization, short term oriented investments, are highly existence threatening for the Valley. To defeat these threats, the Valley has to improve the opportunities. The history has shown that the Valley or the located companies have the possibility to invent products which can improve our lives and have the capacities to react on changes in the economy and IT industry.
 * SWOT and Conclusion (2 slides/4 minutes)**

Sources History
http://netvalley.com/introduction.html http://www.netvalley.com/svhistory.html http://www.siliconvalleyhistory.org/ http://en.wikipedia.org/wiki/Silicon_Valley http://www.siliconvalleyonline.org/history.html [|http://people.seas.harvard.edu/~jones/shockley/sili_valley.html] http://www.jointventure.org/ http://nobelprize.org/nobel_prizes/physics/articles/lecuyer/index.html

Sources SWOT
http://beo-businessenglishonline.wikispaces.com/Silicon+Valley http://baim2005-dowse-siliconvalley.wikispaces.com/Hauke

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